AI for ROI™ Sprint

Title

GrowthUP, Your AI Partner

We're not another consultancy firm—we are a committed partner dedicated to navigating the complexities of AI integration with you.

What We Do

89% of organizations lack internal AI expertise and plan to seek outside help. That’s where GrowthUP comes in—offering strategic AI guidance, training, and enablement skills that deliver results.
GrowthUP partners with solopreneurs to full enterprise teams with strategic AI solutions, personalized training, and human-centered collaboration—to accelerate business growth.

Our Values

Our values guide our approach & strategy:

Human-Centered Innovation: Enhancing teams through ethical AI integration and personalized training.

Practical Solutions: Offering honest, tailored guidance that aligns with your unique business needs and resources.

Measurable Impact: Focused on delivering tangible ROI and scalable business growth.

Collaborative Partnership: Working alongside you as an extension of your team to cut through the noise and drive results.

What We Do

89% of organizations lack internal AI expertise and plan to seek outside help. That’s where GrowthUP comes in—offering strategic AI guidance, training, and enablement skills that deliver results.
GrowthUP partners with solopreneurs to full enterprise teams with strategic AI solutions, personalized training, and human-centered collaboration—to accelerate business growth.

Our Values

Our values guide our approach & strategy:

Human-Centered Innovation: Enhancing teams through ethical AI integration and personalized training.

Practical Solutions: Offering honest, tailored guidance that aligns with your unique business needs and resources.

Measurable Impact: Focused on delivering tangible ROI and scalable business growth.

Collaborative Partnership: Working alongside you as an extension of your team to cut through the noise and drive results.

What We Do

89% of organizations lack internal AI expertise and plan to seek outside help. That’s where GrowthUP comes in—offering strategic AI guidance, training, and enablement skills that deliver results.
GrowthUP partners with solopreneurs to full enterprise teams with strategic AI solutions, personalized training, and human-centered collaboration—to accelerate business growth.

Our Values

Our values guide our approach & strategy:

Human-Centered Innovation: Enhancing teams through ethical AI integration and personalized training.

Practical Solutions: Offering honest, tailored guidance that aligns with your unique business needs and resources.

Measurable Impact: Focused on delivering tangible ROI and scalable business growth.

Collaborative Partnership: Working alongside you as an extension of your team to cut through the noise and drive results.

The strategic pillars of every client engagement

Human-Centered

Agile Execution

Expert Guidance

Growth-Focused

The strategic pillars of every client engagement

Human-Centered

Agile Execution

Expert Guidance

Growth-Focused

The strategic pillars of every client engagement

Human-Centered

Agile Execution

Expert Guidance

Growth-Focused

Founder

Meet the leadership behind GrowthUP

Abigail Merrill is a recognized leader at the intersection of AI, marketing, and business growth. Based in North Carolina’s Research Triangle, she brings 15+ years of experience in experiential and digital marketing, working with brands like Nectar Mattress, OpenTable, and the International Association of CPAs. As the founder of GrowthUp Partners, Abigail leads a collaborative team that empowers solopreneurs, startups, and scaling businesses with strategic AI consulting, training, and implementation.

A certified digital marketer through the American Marketing Association, Abigail specializes in sales enablement and go-to-market strategy—particularly in complex, regulated industries like pharma, fintech, and real estate. She is a passionate speaker, educator, and strategist known for breaking down AI adoption into clear, actionable steps. Whether leading workshops, building custom GPTs, or designing smarter systems, her mission is to help clients drive measurable results—not just automate, but amplify what makes them unique.

Speaking Engagements

Abigail Merrill is featured podcast guest, panelist, and keynote speaker.
The AI Marketer's Playbook, a top globally-recognized AI marketing podcast Podcast
From the Leaders of All Things Open, TED-Style Keynote at All Things AI Ignite Conference Presenter
Responsible AI, NC Arts Access OrganizationPanelist
BetterTech.io, Business TruthPodcast
The AI Marketer's Playbook, a top globally-recognized AI marketing podcast Podcast
From the Leaders of All Things Open, TED-Style Keynote at All Things AI Ignite Conference Presenter
Responsible AI, NC Arts Access OrganizationPanelist
BetterTech.io, Business TruthPodcast

Next Step: Your AI Discovery Call

Here’s what happens next:

Step 1: Discovery Call

Book your call and we'll explore your business needs to identify how AI can deliver the greatest value.

Step 2: Custom Success Plan

From our session, we’ll design a personalized strategy tailored to your unique business goals.

Step 3: Transform Your Business

Reap the benefits of custom AI solutions, see measurable results, and accelerate growth.

Your competitors aren’t waiting, so why would you?

Book Your Free Discovery Call Today

Next Step: Your AI Discovery Call

Here’s what happens next:

Step 1: Discovery Call

Book your call and we'll explore your business needs to identify how AI can deliver the greatest value.

Step 2: Custom Success Plan

From our session, we’ll design a personalized strategy tailored to your unique business goals.

Step 3: Transform Your Business

Reap the benefits of custom AI solutions, see measurable results, and accelerate growth.

Your competitors aren’t waiting, so why would you?

Book Your Free Discovery Call Today

Next Step: Your AI Discovery Call

Here’s what happens next:

Step 1: Discovery Call

Book your call and we'll explore your business needs to identify how AI can deliver the greatest value.

Step 2: Custom Success Plan

From our session, we’ll design a personalized strategy tailored to your unique business goals.

Step 3: Transform Your Business

Reap the benefits of custom AI solutions, see measurable results, and accelerate growth.

Your competitors aren’t waiting, so why would you?

Book Your Free Discovery Call Today

FAQs

What kinds of businesses benefit most from GrowthUP Partners?

We work with individual profressionals up to large teams who want fast, actionable insights and pilots aligned to real business goals.

How long is a typical strategy or training engagement?

We offer everything from quick one‑hour advisory calls to 14‑day strategy sprints—and ongoing support on a monthly or quarterly retainer.

Will I learn anything helpful if I only join the free discovery call?

Yes! Every free 20‑minute call includes one practical, human‑centered AI takeaway—whether or not we end up working together.

What is human-centered AI or responsible AI?

Responsible, human-centered AI means designing and integrating AI in a way that protects your data, aligns with your values, and amplifies—rather than replaces—human creativity and judgment. It matters because using AI without clear guardrails can risk your reputation, team trust, and customer experience. At GrowthUP Partners, we help businesses create safe, strategic, people-first AI solutions that support your goals while keeping your team and brand protected.

Where are you located? Can you work with remote clients?

We’re based in the Research Triangle of North Carolina, available for local on‑site sessions—or we collaborate virtually with clients nationwide.