Compare Your Options
A team workshop or
a conference?
Both are a few thousand dollars and a few days of attention. The difference is what comes back. Two people return from a conference with notes and a tote bag. A workshop puts the whole team in the room, working on your workflows, and the wins are built before anyone leaves.
That said, there are real reasons to send people to a conference, and we will say so below.
Side by Side
How they stack up
The same money, two very different outcomes. Conference figures are typical for a national AI or industry event, not a quote.
Figures for the alternative are typical ranges, not quotes. Your numbers will differ, and we would rather you check them than take ours.
When to Pick Which
Which one fits your situation?
Six situations we hear on discovery calls, and the honest call for each.
Your team has tried AI tools and nothing stuck
Workshop
That is a workflow problem, and a conference cannot fix it. A workshop puts your actual work on the table and builds the first wins live, with everyone watching.
One leader needs to understand the landscape
Conference
If the goal is one person getting a broad view of the market, vendors, and trends, a good conference does that well and cheaply. Send them, then bring the workshop in afterward.
Half the team is all in and half will not touch it
Workshop (AI Adoption for Teams)
No conference talk changes a hesitant person's mind. The adoption workshop maps how everyone is wired for AI and builds a plan that meets people where they are.
You need to meet peers and vendors
Conference
Relationships and vendor conversations are the real product of a conference. A workshop is not that, and we do not pretend it is.
You want results this quarter
Workshop
The workshop ends with pilots picked and scored, and the pilot itself runs 14 or 30 days, so the first measurable result arrives in weeks. A conference starts the clock on a to-do list.
You want both
Send two, then run the workshop
This is often the best sequence. The two who went come back with context, and the workshop turns that context into the whole team's practice.
The Honest Answer
Where the conference wins
A conference is better for breadth, for meeting people, and for one leader who needs to see the whole field at once. It is also better when your team is not ready to work on anything specific yet and just needs exposure. We have spoken at plenty of them and we send people to them.
Where it loses is on the question most teams actually have: what do we do on Monday? A workshop answers that for the whole team at once, on their own work, for less per person than the conference costs for two.
Run Your Own Numbers
What is one repeated task worth?
Pick a task your team does every week, put in the hours, and see what a realistic pilot gives back. If the number for one task covers the workshop in a few weeks, the comparison answers itself.
Questions
The questions behind the question
Is $3,000 really the whole price?
For up to 20 people, yes, in person or virtual. Travel beyond 30 miles of Durham, NC is quoted separately at cost for in-person sessions. Teams of 21 to 40 are $4,500 with a second facilitator included.
Can the workshop be virtual?
Yes. The same exercises run across two live sessions so the energy holds over video, at the same price. AI Foundations, the $1,500 session, is virtual by design and has no headcount cap.
What if we are not sure which workshop?
Start with the $495 AI Opportunity Audit. The report names your three highest-ROI moves and tells you which workshop fits, and the fee credits toward it within 30 days. Every price is on one page.
Put the whole team in the room, on your own work.
Three workshop formats, in person or virtual, built around your industry and the tools you already pay for.
Explore Team WorkshopsWant to talk it through first? Book a free 30-minute discovery call.