$6M in new pipeline
One piloted workflow, rebuilt around how the team actually sells, generated $6 million in new pipeline.
Pharmaceutical Manufacturing · Regional Sales Manager
Fractional AI Advisory
An executive-level AI partner,
without adding headcount
Ongoing strategic guidance for leaders who want a senior AI voice in the room every month, not a six-month engagement and a deck nobody opens.
Book a discovery call- 30 minutes, free
- No pitch deck
- You leave with a recommendation
Organizations We've Helped
The Real Gap
The tools are not the problem anymore
You have the licenses. You have a few people using them well and a lot of people using them occasionally. What you do not have is someone senior whose actual job is deciding what to do next, in what order, and what to stop doing.
That decision does not need a full-time hire. It needs someone who has made it before.
The Role
What a fractional AI advisor actually does
A fractional AI advisor is a senior voice in your leadership conversations every month, without the hire. You get the judgment, the prioritization, and the accountability of an executive who owns AI, at a fraction of the cost and none of the recruiting.
Ongoing partnership, custom monthly retainer.
The Right Fit
Who this is for, and who it is not
Advisory is the right next step if
-
Your team already has working wins, and the question has moved from where do we start to how do we keep this compounding.
-
You want the pace from one workshop to hold across the whole company.
-
Nobody internally owns AI strategy, and you are not ready to hire for it.
-
You want a senior voice in the room every month, not a one-time project.
Start somewhere else if
-
You are still deciding whether AI is worth trying at all. Start with the AI Opportunity Audit.
-
Your team has not been trained yet and adoption is the real gap. Start with an AI Team Workshop.
-
You already have an internal AI leader owning strategy.
-
You want one specific thing built rather than ongoing guidance. Ask about AI Implementation.
What you get
- A senior AI partner on call for the decisions that come up between projects
- Ongoing strategy for where AI goes next in your business, revisited as things change
- Governance and safety guidance so speed never costs you your reputation
- Direct access, not a ticket queue
- Implementation available in scoped blocks when you want something built
Our Exclusive Method Behind the Partnership
Built on the AI for ROI™ Framework
Only 5% of companies have completed internal AI initiatives with measurable return on investment (MIT NANDA, 2025). This is how they did it.
-
Align
Align goals, people, and governance to pinpoint the highest-impact AI opportunities.
-
Integrate
Activate a structured pilot to meet the goal identified in the Align phase, for 14 or 30 days, with human oversight.
-
Scale
Review pilot results, deepen automation, and embed continuous learning. Then repeat.
Advisory is how Phase 3 actually happens. We stay with you through Scale, so proven wins spread instead of stalling after the first success.
How it compares
What it costs to get senior AI leadership the other ways.
A part-time AI hire runs $8,000 to $15,000 a month fully loaded.
A fractional CxO runs $5,000 to $12,000 a month.
A Big 4 junior consultant at ten hours runs $2,500 to $4,500 a month.
You are not buying hours. You are buying a senior partner who already knows your business, your tools, and what you tried last quarter.
Investment
Two ways to work together, each sized to what your business actually needs.
AI Advisory
Ongoing partnership, custom monthly retainer
Scoped to your business and your pace. Most engagements start after a workshop, and we size the retainer to what you actually need rather than a fixed package.
Book a discovery callAI Implementation
Projects start at $1,750
Done-with-you workflow builds and team enablement, sold in scoped blocks with a written scope stating exactly what exists at the end. We build the integrations, train your people, and track real ROI.
Book a discovery callClient Testimonials
What happens when strategy turns to action
40% less admin time
Our marketing team automated recurring content tasks, freeing up nearly half a day each week for strategy and creative work.
Global Pharma Firm · Senior Marketing Manager
30% more qualified leads
Our sales team's AI-powered workflows produced 30% more qualified leads within the first 60 days.
Professional Services Firm · Sales Enablement Lead
19x ROI from one call
One 60-minute AI session saved me four hours every week.
Pharma B2B · Sales Director
Out-of-the-box thinking that drives sales
Abigail Merrill, Founder of GrowthUP Partners, was motivated, enthusiastic, and endlessly resourceful. Her out-of-the-box thinking and deep grasp of current AI insights have been instrumental in driving sales for our projects.
Courtney F. · Co-Owner, Real Estate Development Firm
Client satisfaction rating
125+ clients served
15+ years of experience
Who You'll Be Working With
You are hiring an AI expert, not junior staffer
Abigail Merrill, CEO and Lead AI Consultant at GrowthUP Partners, with over 15 years of experience at the intersection of technology, operations, and sales enablement, and 125+ projects delivered, especially in regulated industries where the governance questions are real.
Every month you get her judgment, not an account team's summary of it.
Certified AI Practitioner (CertNexus)
Generative AI Leader (Google)
AI Product Manager (Microsoft)
We do not sell AI tools and we do not take commissions. Our only incentive is that AI actually pays off for you.
Want to know more about Abigail? Meet the leadership behind GrowthUP.
Questions
Before you book
How is this priced?
Retainers are scoped to the engagement and quoted on our call. What shapes the number: how many leadership conversations you want each month, whether implementation is bundled, and how many teams we are supporting. You will have a real figure before you leave the call.
How much of your time do we get?
As much as the engagement calls for. This is ongoing executive-level guidance, not a block of metered hours, so we scope it around what you actually need each month rather than a stopwatch.
What is the minimum commitment?
Advisory runs on a rolling monthly basis. Most engagements need about 90 days before the compounding shows up, which is the honest answer rather than a contract requirement.
What do the first 30 days look like?
We start with a working session to map where AI is already costing or making you money. From there you get a prioritized plan, and we pick the first workflow to change together. You will need about an hour from the right people in week one, and access to the tools your team already uses. By the end of the month one workflow is running differently and you can see what it moved.
We already have Copilot licenses. Why do we need this?
Licenses are capability. Adoption is a second problem and prioritization is a third. Advisory is about deciding which workflows to change and in what order, which no license does for you.
Do you need to be onsite?
No. Advisory runs remotely. Workshops are in person, and travel beyond 30 miles is quoted separately.
What happens if it is not working?
We say so. If the engagement is not producing, we either change what we are working on or we end it. You are not locked in.
Next Step
Book a discovery call
30 minutes, free.
What we cover in 30 minutes
Where AI is actually costing or making you money right now, and what the next move is.
What you leave with
A specific recommendation, whether or not we work together.
What this is not
A demo, a pitch deck, or a pressure call.